Privacy Policy

1. Information We Collect

We may collect the following types of information:

• Account information: name, email address, phone number, password (stored securely), profile photo, company details, and role within the platform.
• Social login data: if you sign in or link Google or Facebook, we may receive your name, email, profile picture, and platform-specific identifiers from those providers.
• Business and lead data: campaign details, lead records, notes, import files, and CRM activity you create or manage within the platform.
• Marketing and integration data: information related to Meta Lead Ads, advertising accounts, page connections, and conversion events where you authorize such integrations.
• Technical data: IP address, browser type, device information, session data, log files, and usage patterns on our website and application.

2. How We Use Your Information

We use collected information to:

• Provide, operate, and maintain our website, CRM platform, and related services.
• Create and manage user accounts, authenticate logins, and enable social account linking.
• Process campaigns, leads, imports, notifications, and subscription or plan-related features.
• Deliver marketing, advertising, consulting, and technology services you request from Rumu.
• Communicate with you regarding your account, support requests, service updates, and business inquiries.
• Improve platform performance, security, analytics, and user experience.
• Comply with legal obligations and enforce our Terms of Service.

3. Third-Party Services

Rumu may use third-party software, hosting providers, analytics services, advertising platforms, CRM systems, authentication providers, and technology partners to deliver its services. These may include Google OAuth, Facebook Login, Meta advertising and lead tools, cloud hosting, email delivery, and payment or subscription processors where applicable.

Information shared with third parties is limited to what is necessary to provide the relevant service. Third-party providers process data under their own privacy policies and terms. We are not responsible for the privacy practices of external platforms beyond our reasonable control.

4. Cookies and Similar Technologies

We use cookies, session storage, and similar technologies to maintain secure logins, remember preferences, support platform functionality, and understand how users interact with our services. You may control cookie settings through your browser, though disabling certain cookies may affect platform functionality.

5. Data Sharing and Disclosure

We do not sell your personal information. We may share information:

• With service providers and partners who assist in operating our platform and delivering services.
• With advertising and analytics platforms you connect to your account, such as Meta, when you authorize integrations.
• With administrators or authorized users within your organization or account structure, where applicable.
• When required by law, regulation, legal process, or to protect the rights, safety, and security of Rumu, users, or others.
• In connection with a merger, acquisition, restructuring, or sale of assets, subject to applicable law.

6. Data Retention

We retain personal and business information for as long as necessary to provide services, fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods may vary depending on the type of data and your relationship with Rumu.

7. Data Security

We implement reasonable administrative, technical, and organizational measures designed to protect your information against unauthorized access, loss, misuse, or alteration. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

Depending on applicable law, you may have the right to:

• Access, update, or correct your account information through your profile settings.
• Request deletion of your account or certain personal data, subject to legal and operational requirements.
• Withdraw consent for optional communications or certain processing activities where applicable.
• Unlink connected Google or Facebook accounts from your profile.
• Contact us regarding privacy-related questions or requests.

9. Children's Privacy

Our services are intended for business users and are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, please contact us so we can take appropriate action.

10. International and Cross-Border Processing

Your information may be processed or stored on servers located in India or other jurisdictions where our service providers operate. By using our services, you acknowledge that your information may be transferred and processed in accordance with this Privacy Policy and applicable law.

11. Changes to This Policy

Rumu reserves the right to update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website or services after changes become effective constitutes acceptance of the revised policy.

12. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of India. Any disputes arising from or relating to this policy shall be subject to the exclusive jurisdiction of the courts located in Pune, Maharashtra, India.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact Rumu through the contact information provided on our website at app.rumu.in.